Reuters


24/06/2011

The future of the Internet was the topic as the Internet Corporation for Assigned Names and Numbers (ICANN) met in Singapore this week to review the latest developments in domain names, website registration and the technical aspects of coordinating IP addresses. Among the more intriguing offerings presented at the conference was “domain dialing,” a free service for smartphones designed by Siter.com, a Brazil-based app designer.

Using Siter’s mobile app, Android, iPhone and Blackberry, users can automatically “dial” a domain name rather than struggling through pages and pages of content searching for a phone number. The program calls from a collection of more than 26 million assigned phone numbers worldwide and suggests a number to call based on that company’s URL. Users looking to contact their local Target store, for example, need only type Target.com into the Siter program for a list of the best phone numbers based on proximity to their current location. The service works in 11 languages, and is robust in Brazil and growing in the United States and other countries.

“The free tool makes domain names even more valuable, and smartphones more useful,” said Ricardo Vaz Monteiro, chief operating officer of Siter. “We enjoyed hearing from ICANN participants all the ways this concept could benefit them by better connecting with customers and clients.”

Several other issues regarding domain names also were discussed at the quarterly conference. ICANN opened up Top-Level Domains (TLDs) beyond the traditional options for domain names such as .com or .net to include vanity options such as .ebay or generic terms such as .music. The migration to Internet Protocol version 6 (IPv6) from IPv4 was also reviewed; the move is expected to alleviate the risk of running out of IP addresses.

Hundreds of technology officers, corporate leaders and Internet experts traveled to Singapore for the conference to review the latest advances in managing the assignment of domain names and ensuring that companies can make the most of those URLs.

More information on the ICANN conference is available at http://singapore41.icann.org/.

More information on Siter is available at www.siter.com.

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